Ubisoft comes crawling back to Steam after years on the Epic Games Store

Enlarge / Artist’s conception of Valve watching the return of Ubisoft video games to its Steam platform.

Since early 2019, Ubisoft has made a degree of transferring its PC releases away from Steam and in the direction of the Epic Games Store and its personal Ubisoft join platform. That years-long experiment now appears to be ending, as Ubisoft has confirmed that at the least three latest PC releases will probably be getting Steam variations in the close to future.

A web page for 2020’s Assassin’s Creed Valhalla was formally added to Steam Monday, itemizing a December 6 launch date on the platform. Ubisoft has additionally advised Eurogamer that 2019’s Anno 1800 and Roller Champions will probably be coming to Steam, confirming earlier rumors to that impact.

The coming Steam variations are Ubisoft’s first non-DLC releases on the platform since 2019, when Trials Rising and Starlink: Battle for Atlas launched on Steam. Since then, releases from Far Cry 6 and Watch Dogs Legion to Immortals: Fenix ​​Rising and Ghost Recon: Breakpoint have all been unavailable on Valve’s industry-dominating PC storefront.

“We’re continuously evaluating how to convey our video games to completely different audiences wherever they’re, whereas offering a constant participant ecosystem via Ubisoft Connect,” a Ubisoft spokesperson stated in an announcement offered to the press.

That assertion is a serious reversal from 2019, although, when Ubisoft Vice President for Partnerships and Revenue Chris Early advised The New York Times that Steam’s enterprise mannequin—and its 30 p.c commissions—had been “unrealistic” and did not “replicate the place the world is right this moment by way of sport distribution.”

Steam’s prodigal publishers

Ubisoft’s return to Steam comes after Activision Blizzard ended the same year-long Steam absence for the ultra-popular Call of Duty franchise. This 12 months’s Call of Duty: Modern Warfare 2 was the first sequence sport to seem on Steam since 2017’s Call of Duty WW2with intervening releases accessible solely on Activision Blizzard’s Battle.internet launcher.

In 2019, EA additionally ended a years-long effort to keep away from Steam releases in favor of its personal Origin storefront. That’s when Star Wars Jedi: Fallen Order turned the writer’s first Steam launch since 2012.

While Ubisoft eschewed Steam releases voluntarily, Epic continues to pay big quantities of cash for particular high-profile video games to launch as timed exclusives on the Epic Games Store. That features a $146 million up-front cost towards royalties Borderlands 3, whose unique launch on the Epic Games Store in 2019 attracted 750,000 new customers to Epic’s platform, in accordance to firm paperwork revealed throughout the Epic vs. Apple trial. When Borderlands 3 got here to Steam months later, although, Take Two CEO Strauss Zelnick stated gross sales on Valve’s platform “exceeded our expectations.”

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