The death of Android TV is close to; long live Google TV

Google launched Android TV in 2014, nevertheless it took a number of years for the platform to essentially set up itself as a severe participant. Now, “Android TV” is on its approach out as Google TV takes the reins.

Over the course of almost a decade now, “Android TV” has proven up on TVs and streamers from manufacturers together with TCL, Sony, Hisense, Nvidia, and plenty of others. As of 2020, Android TV was on seven out of the highest 10 international TV manufacturers, and issues have solely gone up from there.

But later that very same yr, Google threw a curveball into the platform’s development. Google TV, making its debut on the Chromecast with Google TV streaming dongle, is based mostly on the identical underlying platform of “Android TV OS,” which led to 2 experiences residing facet by facet. Google TV, the recommendation-forward client expertise that Google was all-in on, and Android TV, the expertise that had been constructed up for years and now had a complicated future in tow. Down to this present day, it is nonetheless straightforward to confuse Android TV and Google TV as, in lots of locations, they’re offered facet by facet with none clear clarification as to what’s completely different.

Originally, Google stated that this transition interval would solely final two years. Google TV would begin to increase to TV producers in 2021, solely to see it’s the one client expertise as of 2022. That purpose flew by with some producers nonetheless utilizing Android TV, however there’s been a transparent shift happening with remaining holdouts.

First and foremost, nearly all of Google’s main good TV companions have shifted to Google TV. Sony was first, with TCL becoming a member of later in 2021, and Hisense in 2022. In the US, the shift has been very apparent, as there at the moment are many extra Google TV units listed on Best Buy’s web site than Android TV units, which principally consist of older generations at this level. And some holdouts, like Philips, have additionally made the transfer.

The similar factor is occurring slowly with different type components.

Projectors based mostly on Android TV have develop into comparatively widespread in recent times, and at CES 2023, Leica debuted the primary projector to ship with Google TV. While new fashions with out Google TV are nonetheless occurring, together with XGIMI’s Mogo Pro 2, the transition appears to have began there as properly.

Leica Cine 1 Laser TV
Leica Cine 1 is the primary projector with Google TV

And with streaming containers and dongles, we’re additionally seeing Google TV develop into a bit extra outstanding. T-Mobile’s TVision Hub shipped with Google TV, and Mecool has additionally been releasing extra Google TV fashions within the KD3 streaming stick and the KM7 Plus field, which launched simply this month. Realme, Skyworth, and different manufacturers have additionally adopted the platform.

Mecool KD3 was one of the primary Google TV streaming sticks

Now, that is to not say that the Android TV interface is lifeless solely. The expertise will proceed to live on by gadgets designed for Pay TV operators and likewise by another areas of the globe. Just since 2023 started, there have been a number of Android TV launches in Africa, China, and Taiwan. What do these three areas have in widespread? Google TV is not formally out there but in any of them.

At this level, although, the writing is very a lot on the wall. “Android TV” is on its approach out, with Google TV taking up.

More on Google TV:

FTC: We use earnings incomes auto affiliate hyperlinks. More.


Check out 9to5Google on YouTube for extra information:

Leave a Comment