Sony says it believes Xbox owning Call of Duty ‘might influence customers’ console alternative’

Sony believes Call of Duty might encourage customers to modify to Xbox following Microsoft’s proposed acquisition of Activision Blizzard.

That’s in response to the corporate’s official response to questions from Brazil’s regulatory physique (first noticed by Resetera), which like many areas, is at the moment learning the proposed deal for approval.

Along with different corporations reminiscent of Ubisoft, Amazon and Google, Sony’s responses to a number of questions in regards to the proposed acquisition have been revealed in full by the Brazilian authorities.

Sony’s response – learn by VGC – largely outlines the present state of triple-A sport improvement for the Brazilian regulator. However, massive parts spotlight the significance the PlayStation agency places on Call of Duty, a franchise which it claims “influences customers’ console alternative.”

Official Dark Water Level Gameplay – Call of Duty: Modern Warfare II

In its questionnaire solutions, Sony calls Call of Duty “a necessary sport: a blockbuster, an AAA-type sport that has no rival.”

“According to a 2019 examine, ‘The significance of Call of Duty to leisure, on the whole, is indescribable,'” the corporate stated. “The model was the one online game IP to interrupt into the highest 10 of all leisure manufacturers amongst followers, becoming a member of powerhouses reminiscent of Star Wars, Game of Thrones, Harry Potter and Lord of the Rings.

“Call of Duty is so common that it influences customers’ alternative of console, and its community of loyal customers is so entrenched that even when a competitor had the price range to develop the same product, it wouldn’t be capable to rival it.”

Sony went on to elucidate how the large sources Activision places behind Call of Duty are the core motive why it believes the FPS sequence is unlikely to be rivaled by a competitor.

“Each annual Call of Duty launch takes roughly 3-5 years to develop. As Activision releases one Call of Duty sport per yr, this equates to an annual funding of lots of of tens of millions of {dollars},” he defined.

“Approximately 1,200 folks work on every model and one other 1,500 are concerned in publishing and distribution. Thus, Call of Duty alone has extra builders than most sport corporations make use of throughout its total improvement portfolio, even AAA studios.

“Also, given its plans to recruit 2,000 extra builders by 2021, Activision in all probability expects Call of Duty to grow to be much more profitable sooner or later.

Sony says it believes Xbox owning Call of Duty 'could influence users' console choice'
Sony says it believes Xbox owning Call of Duty ‘might influence customers’ console alternative’

“No different developer can dedicate the identical degree of sources and experience in sport improvement. Even if they might, Call of Duty is overly entrenched, in order that no rival – regardless of how related – can catch up.”

Sony went on to notice that Call of Duty has been the top-selling sport for nearly yearly for the previous decade and, for its style, “is overwhelmingly the best-selling sport”.

“It is synonymous with first-person shooter video games and basically defines that class,” he stated. “This can also be demonstrated by participant engagement on social media: Call of Duty has over 24 million followers on Facebook versus 7 million for Battlefield; and over 12 million followers on Instagram versus 2 million for Battlefield.”

It added: “To say the least, gamers can be unlikely to modify to various video games, as they’d lose that familiarity, these expertise and even the chums they made taking part in the sport.

“Even in weaker years like 2021, Call of Duty nonetheless managed to outperform most different video games by a substantial margin. Call of Duty: Vanguard (2021), for instance, was extensively considered weaker than earlier years’ titles, however was nonetheless one of the best-selling video games of 2021. In different phrases, even in a nasty yr, gamers stay loyal to the model and proceed to purchase the sport.”

In its first response to Microsoft’s proposed acquisition of Activision Blizzard revealed in January, Sony stated it expects Call of Duty video games to stay multiplatform because of “contractual agreements”.

Sony says it believes Xbox owning Call of Duty 'could influence users' console choice'

Microsoft’s head of gaming additionally subsequently confirmed his intention to maintain Call of Duty on PlayStation platforms as soon as Microsoft’s acquisition of Activision Blizzard is accomplished.

However, it was later claimed that Activision Blizzard is contractually dedicated to releasing solely the following three Call of Duty video games for PlayStation consoles, together with this yr’s Modern Warfare 2.

The Call of Duty sequence is frequently amongst PlayStation’s hottest video games. Last yr, the sequence was each the primary (Vanguard) and third (Black Ops Cold War) best-selling video games on PlayStation within the US, in response to NPD.