New Apple Exclusive Reveals Lower-Than-Expected iPhone 14 Price

08/05 Update under. This put up was initially revealed on August 03

Apple leaks have constantly agreed on one factor: iPhone 14 fashions are getting dearer. That is, till now.

In a brand new weblog put up, nameless leaker Lanzuk has revealed that Apple has “determined to freeze the launch value of the iPhone 14 base mannequin via a call on the high govt degree.” And given Lanzuk’s stable observe report, there’s each purpose to imagine this.

Lanzuk explains that Apple’s resolution was primarily based on “world cell phone market stagnation and demand decline… so the value of the essential mannequin is frozen regardless of some value improve elements.”

Detailed by different leakers, these elements embody a rise in element costs on account of shortages and Apple upgrading a number of key parts of the iPhone 14 lineup. Most notably, an all-new front-facing digital camera module from LG Innotek, which leaks declare is triple the value of its predecessor.

Lanzuk is undoubtedly conscious of the shock and potential disbelief his information will generate and stresses that his info comes from a rock-solid supply inside a “main US monetary establishment.” Moreover, Lanzuk has a observe report that deserves respect. While the insider has had the occasional miss, there have been numerous correct leaks for each Apple and Samsung units within the final 12 months.

08/05 Update: additional info has leaked relating to the iPhone 14’s launch, and it’s extra excellent news. Influential analyst and trade insider Ming-Chi Kuo experiences that Apple has efficiently expanded manufacturing of the upcoming base mannequin in India forward of launch.

“Foxconn’s iPhone manufacturing website in India will ship the brand new 6.1″ iPhone 14 nearly concurrently with China for the primary time in 2H22 (India being one quarter or extra behind prior to now),” defined Kuo. “In the brief time period, India’s iPhone capacities/shipments nonetheless have a substantial hole with China, but it surely’s an essential milestone for Apple in constructing a non-Chinese iPhone manufacturing website.”

My contacts imagine this technique will ship an instantaneous pay-off, with Apple in a position to provide substantial inventory of the iPhone 14 for its September launch. This contrasts sharply with the continued provide chain points confronted by the iPhone 14 Max. While Kuo expects the brand new 6.7-inch mannequin to launch alongside the remainder of the vary, Ross Young, CEO of Display Supply Chain Consultants (DSCC), has warned that “iPhone 14 Max panel shipments [are] nonetheless means behind via August.”

So for those who plan to purchase Apple’s most reasonably priced big-screen iPhone thus far, I believe you’ll have to transfer quick after they go on sale.

If appropriate, Lanzuk’s declare would imply the iPhone 14 retains its $799 asking value (as an alternative of leaping to $899), which additionally builds hope that the brand new iPhone 14 Max can even be priced $100 decrease at $899. These value factors make sense, given Apple’s willpower to widen the function and efficiency hole to iPhone 14 Pro fashions, that are nonetheless anticipated to go up in value:

  • iPhone 14 Pro – $1099 (iPhone 13 Pro $999)
  • iPhone 14 Pro Max – $1199 (iPhone 13 Pro Max $1099)

Furthermore, I’d argue that Lanzuk’s declare nonetheless equates to an efficient $100 value improve throughout the vary. This is as a result of the $799 iPhone 14 will substitute the $699 iPhone 13 Mini because the entry-level mannequin, and the $899 iPhone 14 Max will take the place of the $799 iPhone 13. Given their respective will increase in display screen measurement, these rises are additionally simpler for Apple to market to prospects.

Will the iPhone 14 lineup be price it? Design, digital camera and efficiency upgrades on the Pro fashions actually seem so, however with a possible transition from Lightning to USB-C in 2023 I’d nonetheless urge warning if you do not have to improve this 12 months.


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